Business Research Guide: Home

A Manager's Guide to Building a Successful Business introduces programs developed over a 40 year career to help manage all aspects of a business and to develop and execute marketing strategies designed to help the business grow. Managers and executives will utilize this book as a guide to grow an established business or start a new one. The book can be used as a reference book for unique management challenges as well. The book differs from other business books in that it places special emphasis on establishing the link between good management practice and successful marketing. The book introduces certain management techniques and processes and shows how they are critical to executing successful marketing strategies. Each chapter covers a founding principle of management in Part I and a founding principle of marketing in Part II The examples used in the Manager's Guide are from large and small organizations in which the Author was personally involved. The techniques introduced in the Guide are based on those studied at most universities. These techniques are used in solutions applied to challenges facing these organizations. More specifically, this book uses techniques described in Clayton Christensen's books on Disruptive Innovation as well as theories and techniques introduced by Frederic Herzberg, Abraham Maslow, Roger Wimmer and Gerald Zaltman.

An organisation's most important asset is its people. And critical to an organisation's success is the extent to which its people interact effectively ¿ both with each other as team members and with the wider organisation. This is why managing teams has become a key area for a growing number of organisations around the world. While many organisations are world-class at managing their materials and machinery, they fall short in managing the human side of their activities.This book outlines the challenges faced by both team leaders and team members in 21st-century workplaces. It proposes 13 key performance or "team health" indicators for highly effective teams based on research data collected from a large range of industry sectors, team sizes and organisations in the UK. It contributes to the understanding of the nature and functioning of team cohesiveness by describing teamwork as a multi-component variable and identifying the factors that impact on teams and the implications of teamwork for organisations.The book sets out to aid organisations by introducing a Team Performance Diagnostic (TPD) tool. The TPD enables organisations to gain an accurate and detailed insight into the real-time performance of their teams, helps team managers to understand the underlying 'people' issues within the team and how to reach higher levels of team performance quickly. The TPD has been widely used in major multinationals and the UK public sector to pinpoint hard-to-find opportunities to achieve rapid improvements.The research suggests that the use of TPD contributes to more free-flowing feedback both within the team and in the organisation as a whole, and that successful teams are indicative of a healthy organisational culture.This book is an essential guide for senior managers and policy-makers dealing with team effectiveness, and will be highly useful for students of business and management.

The Business and Society (BAS) 360 book series is an annual publication targeting cutting-edge developments in the broad business and society field, such as stakeholder management, corporate social responsibility and citizenship, business ethics, sustainability, corporate governance and others. Each volume will feature a comprehensive discussion and review of the current "state" of the research and theoretical developments in a specific business and society area.  For instance, volume two focuses on research drawn from work grounded in "corporate social responsibility" and "corporate citizenship." Scholars known in this discipline contribute to a 360-degree evaluation of the theory, including cross-discipline research, empirical explorations, cross-cultural studies, literature critiques, and meta-analysis projects. As business and society is an inherently multi-disciplinary scholarly area, the book series will draw from work in areas outside of business and management, such as psychology, sociology, philosophy, religious studies, economics and other related fields, as well as the natural sciences, education, and other professional areas of study.  This book series should appeal to wide range of readers - from emerging and senior business school educators researching and teaching in the business and society field to doctoral and masters level students across the business, social sciences and natural sciences seeking to learn about this multi-discipline and sustained field of management study. Business executives and managers could benefit from reading how the business and society field began, the path it has taken and the new, emerging directions that scholars envision for the field.